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The Week That Was #201… 5 peeks behind the week at Working Word


From stunning homes, to celebrating social campaigns, sharing Wales’ best kept secrets and housing prices, welcoming TEDx to Cardiff, celebrating achievements and Dydd Santes Dwynwen, it’s been a busy week here at Working Word HQ. Here’s five peeks behind our week… 


1. “Sharing social media messages that you might not expect…”

“While it’s important to reflect at the past, we need to look at the future and to draw people in.” The Archbishop of Wales shared this important message on BBC Wales Today last night when discussing our campaign for Church in Wales. Dubbed “slick” by presenter Nick Servini, our campaign is working to help the Church in Wales to achieve this goal of changing their communication methods to reach different audiences. Our video “A Presence in Every Community” is only the beginning of our journey to reach this goal. If you’re interested in watching the video, like the over 250,000 others who saw it live on BBC One last night, click here.

You can also catch up on our cameo feature on BBC IPlayer here, roughly 24 mins in:


2. Showcasing stunning new homes in Swansea 

Over the last couple of months , we’ve been working with leading property trade title, Professional Housebuilder and Property Developer, on a profile of our client, Waterstone Homes. We arranged for the magazine’s editor to visit the housebuilder’s new luxury development in Swansea for a look around the site as well as a chance to speak to Lee Woodfine, Waterstone Homes’ managing director, about the future plans for the business.  

The story ran as a double-page spread in the January edition, which you can check out here.


3. Discovering the natural playground of the Llŷn Peninsula


We released the final content package in the #ThisIsMyWales series with Visit Wales earlier this week. Ultra-marathon runner and Welshman Huw Brassington showed us around some of his favourite places to train for an ultra-marathon to inspire us to reach our own sporting goals – from racing round Uwchmynydd at the southwestern tip of the Llŷn Peninsula to cycling down to Nant Gwrtheyrn and treating yourself to a sweet treat at Caffi Meinir. This will give you some serious #gymspo/fitspo/motivation.

Be inspired by the article and watch the Instagram story that accompanies the film.


4. Sharing Wales’ all-time peak house prices

We’ve been talking about house prices this week with Principality Building Society, as it released its Wales House Price Index for Q4. We shared the news that Wales continues to experience house price growth with house prices reaching an all-time peak. Despite this, house sales were down in 2019 compared to the previous year which is likely due to the uncertainties associated with Brexit and the December General Election. We secured coverage on ITV Wales, BBC Radio Wales, BBC Radio Cymru, in the South Wales Evening Post and on Business Live to name a few.

You can read Principality’s full house price report here.


5. TEDxCardiff returns to the city with more inspiring ideas

This week we announced that the famous TEDx event will be returning to Cardiff on March 1st and public tickets have already sold out! Thanks in no small part to a line-up of incredible speakers sharing their knowledge on topics including homelessness, how the brain interacts with its world, sustainable food production and running an award-winning record label with prisoners. Following the success of its previous events, TEDxCardiff has been revived to create a space for positive civic conversations and encourage Cardiff locals to consider how these ideas could shape their city.

We secured coverage of the announcement on Wales 24/7, It’s On Cardiff, Wales Arts Review and News from Wales.


In other news… Happy half century!

When you’ve found a good team, you never want to leave. That’s certainly the case at Wales’ largest independently owned accountants, UHY Hacker Young, who are celebrating as two senior leaders mark their 25-year anniversary with the practice.   

Senior partner, Steve Theaker and tax associate director, Nigel Courtney, both joined UHY Hacker Young (then trading as Peacheys Accountants) in 1995, choosing the independent Newport-based firm over their already well-established careers working with The Big Four firms. It’s safe to say the pair have never looked back. You can learn more about them both and the successes they’ve helped to create for UHY Hacker Young and its clients, here.

We’d like to say a huge congratulations to Nigel and Steve (aka The Singing Accountant) from all of us at Working Word.


And finally…

Tomorrow is St Dwynwen’s Day, which is our Welsh Valentine’s Day, St Dwynwen is Wales’ patron saint of lovers. Diwrnod Santes Dwynwen Hapus to everyone! ❤️