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The Week That Was #183… 5 peeks behind the week at Working Word

From announcing this year’s BAFTA Cymru nominations to encouraging families to visit social enterprises, securing coverage for the record-breaking Cardiff 10K to celebrating Welsh grads taking their first steps into employment, it’s been another busy week here at Working Word HQ. Here’s five peeks behind our week…


1. And the nominees are...

Yesterday we helped BAFTA Cymru spread the word about the nominees for their 28th annual British Academy Cymru Awards. Over 20 categories across production, performance, craft and games were announced live for the third year running on Facebook by presenter Elin Fflur, while two special award recipients will be announced on the 3rd of October. Feature film Anorac, Huw Stephens road movie about Welsh language music, led with six nominations with Netflix’s Apostle and S4C’s drama Enid a Lucy each receiving five nominations. Michael Sheen, Matthew Rhys, Sir Anthony Hopkins and Celyn Jones are in the running for the actor award and nominees for the actress category are Eiry Thomas, Gabrielle Creevey, Jodie Whittaker and Sian Gibson. Pob lwc i bawb! Us mere mortals can walk the red carpet and sip champagne with the stars at Cardiff’s St David’s Hall on the 13th of October, register for tickets here. Read about it in today’s Western Mail and on the BBC website here.


2. Thousands run in Cardiff 10k attracting huge media attention on powerful stories

It was a record-breaking Cardiff 10K and 2K this year with 9,000 runners and fundraisers taking part in Sunday’s race. We’ve been working over the past few months to tell the stories of people running and raising for very special reasons. Our team was on hand last weekend to coordinate the media, securing coverage with ITV Wales and online, BBC News, Wales Online, Western Mail and South Wales Echo.


3. The first of many great days for these grads

It may have been a while since some of the Working Word team graduated from university, we all remember wondering what next?

Well, this week forty Welsh grads took their first steps in the world of employment thanks to the Welsh Financial Services Graduate Programme. Managed by the Welsh Contact Centre Forum and part funded by the European Social Fund, the Programme will allow each to begin their career by working with some of the country’s top employers, while also studying for a fully paid Master’s degree.

Speaking at the event, Counsel General and Brexit Minister, Jeremy Miles AM, praised the successes of the Welsh Financial Services Graduate Programme as an example of why Wales must retain control of any replacement for EU funding. We were there on the day to capture the celebration on film and in words. You’re going to need to wait a little longer for the film, but you can read the story so far, here.


4. Sharing sounds from the north hits strategic aim for client

When a client wants coverage in a specific area, we get to work. North Wales was a particular target area for the BBC Cymru Wales and Arts Council Wales project Gorwelion Horizons, so we were particularly pleased with the feature on the Daily Post’s website showcasing the amazing musical talent that hail from the north of Wales. BBC’s Bethan Elfyn, who leads on the project, had the opportunity to explain that every corner of Wales is producing great music and that the audiences for music produced in Wales is international. Exciting times. To read what Horizons is up to and who the hot new bands from the north are check the article out here.


5. Creating family memories with the #SocialSummerCym campaign

Now that the summer is officially over, our campaign with the Wales Co-operative Centre has come to an end. We ran a multi-channel campaign to encourage families during the holidays to visit the wonderful social enterprises across Wales that are giving back to the community and supporting the local economy. We worked with more than 30 organisations - securing coverage in media titles across the country, like Business Live, Western Mail, Llanelli Herald, North Wales Chronicle and more - our social media campaign also led to more than 700 downloads of our Social Summer activity guides.