The Week That Was #86…5 peeks behind the week at Working Word
We’ve been busy bringing visitors to God’s country, raising autism awareness in the HE sector, and busting myths around foster care. Here's five of our faves from this week...
1. Creating content about the country we love
We know Wales is the most beautiful country anywhere on earth. And now we get to share that love with the rest of world thanks to our new partnership with VisitWales. Over the next 12 months, our team is the creative force behind a collective creating content aiming to bring more visitors and business into Wales. We'll be sharing stories about secret spots, best ofs, insider insight and upcoming events in a variety of formats- expect online articles, short films, animations and more. Our first piece- a look at ten of the best independent coffee shops in the country-went live on Sunday. Keep your eyes on VisitWales' social channels for the inside track.
2.Talking autism in the HE sector with University Business magazine
The number of autistic students going to university is soaring – growing by more than 200% in five years. But according to Helen Rowland, an Associate at Capital Law, the HE sector still has some way to go in addressing the niche requirements of students with autism to allow them to reach their full potential.
In a double page spread feature in the new issue of University Business magazine, Helen discusses the various ways universities can support students with autism during their education. Check it out online here.
3. All eyes were on Theatr na nOg’s Artistic Director Geinor Styles!
When Metro were looking for inspiring professionals on creative career paths for their progress section, Artistic Director Geinor Styles was an obvious choice.
Styles told journalist Oliver Stallwood all about the highs and lows of a musical theatre career and her untraditional trajectory to director status.
Theatr na nOg’s latest offering, Eye of the Storm, is a country musical play with a soundtrack written by Grammy award-winning singer Amy Wadge (Thinking out Loud).
4. Launching a brand new £22m college campus in the heart of Aberdare
It’s been an exciting week in the Valleys as our client Coleg y Cymoedd officially opened its brand-spanking-new £22m college campus in Aberdare.
The launch event welcomed First Minister Carwyn Jones for a tour of the state-of-the-art facilities, which include a professional hairdressing salon, plumbing and electrical workshop and modern restaurant, which will be open to the community. The college also had a visit from prestigious Welsh Scientist Dr Lyn Evans CBE – the project leader of the Large Hadron Collider at CERN - who flew over directly from Geneva to show his support for the new site.
You can read more on Wales Online and take a look at the new Aberdare campus here.
5. Challenging misconceptions around foster care
More than 7,000 foster families are needed across the UK to help support vulnerable young people. We’ve been working with our client, Five Rivers Child Care, to uncover the misconceptions around the eligibility criteria for becoming a foster carer. We coordinated a national survey, transformed the results into region-specific stories, and secured coverage in areas with an urgent shortfall in foster carers.
On Wednesday we attended our client Principality Building Society’s Capital Economics breakfast conference, with speakers Peter Hughes, Managing Director of Principality Commercial, Steve Hughes, CEO of Principality, and Ed Stansfield of Capital Economics. The presentations provided insight into the economic outlook for the future, and how Principality’s business will work effectively around future changes or challenges economically. We were on hand to manage the live Twitter wall and reportage from the event.