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The Week That Was #81... 5 peeks behind the week at Working Word

From a young entrepreneur launching a make-up brand for her transgender clients, to beating bullying during the summer holidays, here’s five peeks behind our week. 


1. Telling transformational business stories to media with Big Ideas Wales

The party atmosphere was well and truly alive in Cardiff last weekend with Pride Cymru taking over the city for three days of parades, music and festivities! And we had the perfect PR story up our sleeves that we just knew the media would love over this particular weekend more than any other. We’ve been telling the story of Jessica, a 21 year old young entrepreneur from Cardiff who has expanded her makeup artist services for transgender women to launch her very first unisex makeup product. The colour concealer palette has been designed specifically with fuller coverage to tackle problems such as beard shadow that many transgender women can face. Her business story made a big splash with Welsh media over the weekend, picking up coverage with the Echo, WalesOnline and Western Mail and has continued to be covered during the last few days by the likes of ITV Wales. Jessica is one of the many young entrepreneurs who has received business support from Big Ideas Wales, the youth entrepreneurship scheme funded by the Welsh Government. Read her story here.


2. Meet Digital – full agenda revealed for Wales’ biggest Tech event

Got love for tech and tacos (who doesn’t?!)? Then you’ll be interested to learn more about Digital, Wales’ largest tech event, which is coming to Cardiff’s Tramshed this September. Some of the UKs most inspiring innovators, investors, futurologists and ideas people will be gathering at Tramshed Tech and Tramshed, to talk all things digital for a two day festival of learning, all of which will be served with a side of street food.

The event promises an exciting mix of interactive workshops, classes and keynotes, a live talk streamed from the London Stock Exchange and even ‘start up to scale up’ boat trips with fintech forerunners, Go Compare.

Find out more on what’s in store at Digital on BQ LIVE, Business News Wales and Bristol Business News, or get the lowdown in an interview with event organiser, Innovation Point’s CEO, David Warrender, which aired on Radio Cardiff.


3. Principality’s TRY OF THE WEEK is back!

The summer can be a very quiet time for rugby fans, with summer sports like cricket, tennis and ultimate frisbee doing little to fill the empty void in their hearts... But just as the rugby break was dragging on a moment too long, the season slammed into action as the Principality Premiership kicked off over the bank holiday weekend. For us, that meant a Tuesday morning of watching the best tries of the weekend, and putting together the video for Principality’s Try of the Week competition – driving their social reach over the try line and converting with some great engagement. Keep an eye on the Principality Facebook page for this week’s winner.  


4. Making parents aware of summer holiday bullying

We were speaking with the Western Mail’s education editor this week about the issue of summer holiday bullying, reminding Welsh parents that just because school’s out for summer, it doesn’t mean that bullies take holidays. Speaking on behalf of the Welsh Government’s anti-bullying campaign, Bullying is Everyone’s Business, we worked with Nikki Giant, author and founder of the Cardiff based social enterprises Girl Circle and Full Circle, to offer guidance to parents on spotting the signs of bullying and offering advice on how to handle the situation in the absence of teachers.


5. Shaking up the Cardiff office market

This week we announced our client’s exciting plans for a new office scheme in the Canton area of Cardiff. Loftco, the pioneering property developers behind Grangetown’s TramShed and the redevelopment of The Pumphouse in Barry, has unveiled the highly anticipated commercial element to its £5.5 million mixed-use development, W2.

 As reported in the likes of Business Insider and BQ, the development will incorporate a full refurbishment of the building’s original commercial units into retail spaces and luxury office units, with the addition of a two-storey vertical extension which will house 44 one and two bedroom apartments. So, if you’re thinking of moving offices to the city centre then what are you waiting for? Register your interest here.

And finally…

In just under 48 hours 8,000 professional athletes, amateur runners and dedicated fundraisers will don their running shoes for the city’s leading road race, the Cardiff 10K, including our own Working Word running team! Good luck to everyone taking part in this Sunday’s race, whether you’re a first timer, or looking to get a personal best, or purely running to raise funds for a charity close to your heart, we will be cheering every one of you on.