The Week That Was #181… five peeks behind the week at Working Word
From celebrating The National Lottery's birthday, to announcing ‘gold standard’ results for Principality, promoting family-fun social enterprises, to filming an Oakwood After Dark promo video and securing two Brexit features for Capital Law - we’ve had a busy week here at Working Word. Take a look at five peeks behind our week.
1. 25th birthday of The National Lottery
What were you doing on Saturday 19 November 1994? Chances are (if you were over 16 of course) you had a ticket for the first ever National Lottery draw. Fast forward a quarter of a century and more than £40 billion had for good causes in the areas of arts, sport, heritage and community from ticket sales. At £46.4 million the Principality Stadium is the largest single grant awarded by the National Lottery to a project in Wales. We created a short advert to be played in the stadium during this summer’s warm up games for Rugby World Cup- including Saturday’s Welsh win v England- and the Six Nations next year.
2. Announcing ‘gold standard’ results for Principality
We’ve been sharing the news of our client Principality Commercial, the lending arm of Principality Building Society, receiving impressive results from an independent survey on its customer service. Scoring 9.1 out of 10 for customer satisfaction and being named ‘gold standard’ in the lending market, we shared these brilliant results with our trade and Welsh media contacts. Read more about the story on Mortgage Finance Gazette.
3. Promoting family-fun social enterprises across Wales
For the past two months, we have been busy promoting family-fun social enterprises on behalf of our client, the Wales Co-operative Centre.
Social enterprises operate just like private businesses, but instead of reaping in the profits, they re-invest back into good causes and play a key role in creating job opportunities for local communities.
To encourage families to visit social enterprises during the summer holidays, we have highlighted a few social enterprises making waves in the social enterprise sector that offer a range of summer-fun activities for people of all ages.
Read more about employee-owned Aura Leisure and Libraries on Business News Wales and The Leader, Church-run Xcel Bowling Centre on Wales 247, Amelia Trust Farm on Business News Wales and mountain-biking centre Antur Stiniog on Business Live UK.
4. Enjoy After Dark with Oakwood
This week we were at Oakwood Theme Park working late into the night to film a brand new promo on the park’s popular After Dark events, which are hosted every Wednesday and Saturday during August. The annual events see Oakwood stay open until 10pm, giving guests the chance to ride rollercoasters in the dark, enjoy a UV glow in the dark paint party, and dance the night away with live entertainment and fireworks. Our video team were on hand to capture all of the action - keep your eyes peeled for the finished film out next week!
5.Capital Law advise Welsh businesses on how best to approach Brexit’
Monday saw not one but two Brexit related features in the Western Mail penned by Capital Law lawyers. The first ‘How Wales can influence the future of Brexit negotiations’ from Tod Davies, a commercial disputes expert, discusses how Welsh ministers can take the initiative to protect Wales’ interests. And the second is from Marlies Hoecherl, international lawyer and Brexit advisor, who outlines the UK’s relationship with the various key Euro countries and what we can expect from them in the future.
In other news….Our film department expands!
We’ve expanded its video team with Tom Booth joining as a cinematographer and editor. Tom has over seven years of experience producing work for the National Theatre Wales Bristol Old Vic, and the National Trust, embedding with pro cyclists in the Alps, and documentary shooting in the deserts of Kyrgyzstan. His passions include storytelling, the outdoors, and growing a beard.