The Week That Was #169… 5 peeks behind the week at Working Word
From sharing student success stories on ITV to the latest in cryptocurrency, revealing the tech jobs of our future to picking the Welsh club rugby try of the season, all while shining a light on a local gin distillery – we’ve had another busy week here at Working Word. Take a look at five peeks behind our week…
1. Filming with ITV to share the story of Valleys learner heading to CERN
This week we shared the story of 17-year-old Coleg y Cymoedd learner, Georgia Harkus, who will be heading to Switzerland in June to spend two years working at the CERN research centre (yep, the home of the Hadron collider). We arranged for ITV to speak with Georgia ahead of her trip of a lifetime and film footage of her in her class at Coleg y Cymoedd. The story made the broadcast headlines on ITV Wales’ bank holiday 6 o’clock news as well as on ITV online and Wales 247. We also secured front page coverage of the story in the Rhondda Leader and Pontyridd & Llantrisant Observer.
2. Engaging Wales’ rugby-lovers with Try of the Season competition
Throughout this year’s Principality Premiership rugby season, we’ve been working with Principality to curate and create their Try of the Week competitions on social. The competition reaches communities far and wide on social and generates loads of engagement. With the season now over, we had one final video to produce – Try of the Season – which went live on Wednesday. You can watch the video and – if it’s not too late – cast your vote for the winner.
3. Double page on Wales’ data science and financial graduates
Artificial intelligence, big data, digitalisation, what does it all mean? Well, here in Wales it means the jobs of our future.
In a double page spread we secured in the Western Mail, the developers and businesses involved in the Welsh Contact Centre Forum’s Welsh Financial Service Graduate Programme and Welsh Data Graduate Programme reveal their plans to use emerging technology to bring new jobs to Wales to create new services we’ll all use.
4. Commenting on the latest cryptocurrency news with Capital Law
Another week, another cryptocurrency launched. This week it’s Facebook’s highly anticipated offering – Globalcoin. The social media giant released further details about their crypto asset this week and we worked with client Capital Law and their team of blockchain experts to look at what this latest addition to the market means. But don’t invest just yet- read our piece in Coinrivet here first.
5. Celebrating local gin with Silver Circle Distillery
This week we secured coverage in the Western Mail for Silver Circle Distillery, a new Welsh gin distillery, founded by Joe and Nina Howden. The couple moved from Berlin to the Wye Valley with the idea of starting their business and are now based in a barn in beautiful Catbrook. The distillery uses a variety of botanical ingredients that the pair often forage for locally, bottling up the scents of the surrounding Welsh valley. They’re currently taking pre-orders for their first product, Wye Valley Gin, and are hoping to open their doors to the public in June.